We bring candidates to the Hired marketplace through a variety of methods:
Because candidates love the experience they have with Hired, most of our candidates come as referrals. We started in 2012 and have seen 3M+ candidates come through on the platform
Our marketing team does a really good job building a candidate community through thought leadership webinars, in-person events, newsletters, and advertising campaigns.
We also have a Hired rewards program that uses points and gifts to incentivize candidates to refer their friends to the Hired platform.
Additionally, in order to supply our marketplace with millions of highly qualified tech candidates, we make use of a large variety of channels, both paid and unpaid, including (but not limited to):
Google Search and Display
Facebook + Instagram newsfeed and stories
YouTube videos ads and content
Software Engineering and Tech Industry Newsletters + Sponsorships
Partnerships with a variety of Tech Trade Schools, Online Academies, In-Person Boot Camps, Universities, etc
Co-Marketing with large, household name customers to use their name and ours to drive interest
SEO and organic online ranking
Job board online sites
PR, Blogs, and other content
In-person events, including sponsoring large national conferences and small intimate meet-ups
...and much more